// insights
Sharp thinking from the team
Short reads on AI strategy, transformation, and what we're learning from shipping production AI work.


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Claude Partner Program Select Partner Status - What Does it Mean for You
Anthropic does not hand out partner status. It is measured on certified people, live production deployments and published customer results. Here is what Propel has earned, what it unlocks, and why it should change how you choose an AI delivery partner.
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How Bayley Stuart Got Its Whole Team Building in a Week
A keynote, five days of side-by-side coaching and one working automation per person took Bayley Stuart from installing Claude to running its own workflows inside a single week.
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How Fern Group Made Claude the Way the Whole Firm Works
A five-day AI Growth Sprint, governance-first guardrails and a custom Claude Plugin took Fern Group from AI-curious to AI-native in eight weeks.
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Your AI Transformation Is Invisible (Until You Measure It Like This)
Most enterprise AI transformations can't show what changed. Here's how to measure the shift with existing telemetry, not a new metrics regime.
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// insight · 6 Apr 2026
Coding Is Getting Cheaper. Thinking Never Will
AI is the biggest leap in software productivity in 30 years. But cheaper code without product thinking just creates bloated, generic products nobody wanted.
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// insight · 19 Mar 2026
Sense-Making v Speed in an AI'ified SDLC World
Balancing speed and sense-making in product development is crucial. Learn why AI enhances execution but human judgment is essential for context and strategic decisions.
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// insight · 3 Mar 2026
Where Every Step Matters: Designing AI for High-Consequence Work
Building trust in AI-powered tools is crucial for adoption in high-stakes professions. Learn how to design systems that ensure reliability, traceability, and user confidence from the start.
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// insight · 23 Feb 2026
When AI Becomes Confetti
Discover why a validated problem should precede any AI initiative and learn effective strategies for successful AI implementation in your organization.
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