// insights
Sharp thinking from the team
Short reads on AI strategy, transformation, and what we're learning from shipping production AI work.


// insight · 27 Sept 2024
To restructure or not to restructure?
Learn how to reorganize your teams for optimal value delivery, enhancing creativity, autonomy, and efficiency through a value-focused, cross-functional approach.
Read
// insight · 30 Aug 2024
The power of mission driven innovation
Unlock the power of a mission-driven thread to inspire teams, drive innovation, and achieve long-term success. Learn how to align vision, strategy, and goals for impactful outcomes.
Read
// insight · 19 July 2024
Tech and Product - Friends or Foes?
Explore the dynamic relationship between tech and product teams in achieving better outcomes and a healthy culture. Discover key strategies for fostering collaboration and success.
Read
// insight · 10 July 2024
How long does it take to do product strategy?
Crafting a product strategy in a week is possible! Learn how to efficiently develop a winning strategy by focusing on customer insights, market trends, competitor analysis, and revenue opportunities.
Read
// insight · 24 June 2024
The Uncomfortable Truth About Technical Debt
The uncomfortable truth about technical debt, tech leaders are the problem
Read
// insight · 12 June 2024
Reflections on 13 hours with Marty
Discover key reflections and insights from a "Transformed" product leadership workshop with Marty Cagan.
Read
// insight · 30 May 2024
Balancing AI Investment: How to Stay Ahead Without Overcommitting
This blog post explores the complexities of investing in AI for software product businesses. It highlights the necessity of being proactive with AI investments to stay competitive while acknowledging the rapid evolution of AI technology. The article uses Intuit's GenOS platform and Propel Ventures' brand voice agent as case studies to illustrate the importance of flexible, incremental development and strategic planning to future-proof AI investments
Read
// insight · 30 May 2024
Empowering Software Engineers with Generative AI: The Rise of Internal Developer Platforms
This blog post explores how leading companies, such as Intuit, are using generative AI to power internal developer platforms, enhancing the efficiency and effectiveness of their software engineers and data workers. It highlights Intuit's GenOS, a proprietary operating system, and discusses key components and challenges, emphasising the importance of a streamlined approach to AI integration. Propel Ventures' expertise in developing and implementing these AI systems is also showcased.
Read
// insight · 30 May 2024
When it comes to AI Product Design, Make Sure We Allow People to Add the Egg
This blog post discusses the importance of balancing automation with user agency in AI product design. Using the historical example of General Mills's Betty Crocker instant cake mix, it highlights how allowing users to participate meaningfully in the process can lead to greater engagement and satisfaction. The article provides key considerations for product designers to ensure users feel involved and valued in AI-enhanced products.
Read
